Arthur L. Irving Entrepreneurship Centre

SMART Goals

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Saint Mary’s University Ignition Program SMART Goals event poster
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Date & Time

Start Date

November 2, 2026 
- 5:30 pm

End Date

November 2, 2026 
- 6:30 pm
Cost
$ Free
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What is the Ignition Program:

The Ignition Program offers post-secondary students a 10-week program that gives access to training, mentorship, resources, ecosystem connections; and honorariums to support personal and business development. Students will be awarded $10 for each session they engage with!

What’s in this session:

A great idea only becomes valuable when it is supported by clear goals and consistent action. In this interactive session, students will learn how to use the SMART framework to turn broad ambitions into goals that are specific, measurable, achievable, relevant and time-bound. 

Drawing on real entrepreneurial experiences, Hussain will demonstrate how to break larger goals into practical steps, measure progress, remain accountable and adapt when things do not go according to plan. By the end of the session, students will have developed a SMART goal of their own and a clear action plan they can begin using immediately. 

Students should attend if they want to move beyond simply having ideas and start turning their business, career, or personal ambitions into measurable results. 

Speaker's Bio:

Hussain Abdullah MTEI'19 is the co-founder of Sayfaya, an online marketplace connecting car owners with local mobile car-care professionals. Since launching in Halifax in 2024, Sayfaya has served nearly 2,000 vehicles, expanded its services to Moncton, and created flexible earning opportunities for nine local service professionals. 

He is also the founder of Allinbud, a Canadian brand of handcrafted stash boxes sold through more than 100 retail locations across Canada, including the Nova Scotia Liquor Corporation (NSLC). 

Hussain holds a Master’s degree in Technology Entrepreneurship and Innovation from Saint Mary’s University. His entrepreneurial experience spans building product- and service-based businesses, customer acquisition, retail distribution, business development, and turning early-stage ideas into growing ventures. 

Zoom link will be provided after registration to the Ignition Program

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